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Foto oficial do Microsoft Community Zone 2010

Community Zone 2010

Images. You can choose “Images” from the menu, much like with Google, but here again Bing does one better, showing you hundreds of thumbnails on a single huge page, rather than making you jump from one page with 20 photos to another. Hover over any thumbnail and you pull up info about it—what Web site it comes from, how big the photo is, and so forth. Again, this isn’t going to win Microsoft a Nobel Prize or anything, but it’s a really cool feature and saves you a lot of time. Bing also lets you get funky with the way photos are laid out on the page, customizing the layout to put more pictures per row, and so on.

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Whether the people who are using Bing will stick around remains to be seen. But they should, because Bing has some features that Google lacks. For example:

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For years Microsoft has watched in frustration as Google dominated the online-search market, raking in billions of dollars in search-related advertising. No matter what Microsoft tried, it seemed, Google just got stronger and stronger, gaining ever more market share. All this was driving Microsoft CEO Steve Ballmer a little bit crazy. If there’s one thing Ballmer simply can’t stand, it’s watching dollars go to Google (or anyone else, for that matter) that he thinks should be going to his company. Especially when those dollars are counted in billions. For Ballmer, this is like living in a nightmare, and he will do anything—anything—to make that nightmare stop. As a former Microsoftie once told me, “Don’t ever get between Steve and the money.”

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